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Profound Review: Features, Pricing and Who It Suits

An honest Profound review: what its AI Marketer and answer engine tracking do, what its free trial and Enterprise plan include, who it suits and where it is stronger than Noma by Nurdd.

Sheetal Shakshi6 min read

Profound is an AI marketing platform: an AI Marketer with agents for content, social, PR and ads, built on tracking of how brands appear in up to nine answer engines. It offers a free 7-day trial, then Enterprise at a custom price with SSO and SOC 2. It suits larger marketing teams buying on an enterprise contract.

A note on who wrote this: this review is written by Noma by Nurdd, which makes a competing tool. Every Profound detail comes from Profound’s own pages, linked where each fact is used: home page and pricing page and FAQ. We have no ratings or review scores to share, so this page gives none. Check Profound’s pages before you buy.

Last checked 5 November 2026.

What Profound does

From Profound’s home page and pricing page:

  • AI Marketer. Agents that rewrite pages losing AI answers and stage them in your CMS, draft content with cutdowns for each channel, write social posts, build sponsored answer creative, draft corrections to publishers and produce launch kits. Agents, Context Manager, Projects and Profound Sheets sit around it.
  • Answer Engine Insights. Structured prompts run across AI platforms, tracking where your brand appears, citations, sentiment, ranking and competitors.
  • Agent Analytics. AI-sourced traffic across unlimited domains, with integrations for Akamai, AWS, Cloudflare, Fastly, Google Analytics, Google Cloud Platform, Netlify, Vercel and WordPress.
  • Prompt Volumes. What users are prompting AI answer engines.
  • ChatGPT Shopping on Enterprise, with CSV and JSON exports, all-time history and API access.

Profound pricing

From Profound’s pricing page for brands, read on 5 November 2026:

  • Trial, free: limited AI Marketer credits, 50 prompts run daily for 7 days on ChatGPT, Gemini and Google AI Overviews, 1 language, 1 region, unlimited seats. No history, exports, API, support or SSO.
  • Enterprise, custom: tailored packages and prompt tracking plan, AI Marketer credits for the whole team, up to 9 answer engines, ChatGPT Shopping, dedicated support, SSO/SAML and SOC 2 compliance. Profound does not publish the price: contact sales for a quote.

Agents are priced on credits, used each time an agent runs. The FAQ adds that a self-serve Agency Growth plan comes with 400 credits a month per client workspace.

Who Profound suits

Larger marketing teams that want AI visibility tracking and marketing agents in one contract, and that need SSO/SAML, SOC 2 compliance, unlimited seats and dedicated support. Teams that want a published monthly price will need to talk to Profound’s sales team first.

Where Profound is stronger than Noma

  • SSO/SAML and SOC 2 compliance on Enterprise. Noma by Nurdd: Not offered; no SOC 2 report.
  • Up to 9 answer engines on Enterprise, including Google AI Mode, Google AI Overviews, DeepSeek, Exa Search and Muse Spark.
  • Unlimited seats, on the Trial as well as Enterprise. Noma by Nurdd seats: 2 on Starter, 5 on Growth, 15 on Scale.
  • A free 7-day trial at 50 prompts a day, and a broad set of marketing agents beyond AI search (social, PR, ads and launches).

Where Noma differs

  • Published prices with no sales call: Starter $79, Growth $299, Scale $799 a month; Enterprise custom.
  • ChatGPT, Gemini, Perplexity and Claude on the entry plan. The Profound Trial covers ChatGPT, Gemini and Google AI Overviews.
  • An MCP server on every paid plan.
AreaNoma by NurddProfound
PriceStarter $79, Growth $299, Scale $799 a month; Enterprise custom [1]Free Trial; Enterprise custom, by demo [2]
AI enginesChatGPT, Gemini, Perplexity and Claude on every paid plan; Grok, GPT-5, Claude Sonnet, DeepSeek, Qwen, Mistral Small, Mistral Medium, Google AI Mode and Google AI Overviews as add-ons (13 in all). Not tracked: Microsoft Copilot and Meta AI [1]Trial: ChatGPT, Gemini, Google AI Overviews. Enterprise: up to 9 answer engines [2]
Tracked prompts50 on Starter, refreshed daily [1]Trial: 50 daily for 7 days. Enterprise: tailored plan [2]
Seats2 on Starter, 5 on Growth, 15 on Scale [1]Unlimited on Trial and Enterprise [2]
MCP and APIMCP server on every paid plan; API from Scale [1]API on Enterprise; none on Trial [2]
Trial3 days, 25 prompts (a card is taken) [1]Free, 50 prompts daily for 7 days [2]
SSO and SOC 2Not offered; no SOC 2 report [1]SSO/SAML and SOC 2 compliance on Enterprise [2]

Sources: [1] Noma by Nurdd pricing; [2] Profound pricing, read on 5 November 2026.

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Questions people ask

What is Profound?

Profound describes itself as an AI marketing platform. It pairs an AI Marketer, with agents that draft content, social posts, ad creative and corrections, with Answer Engine Insights, which runs structured prompts across AI platforms and tracks citations, sentiment, ranking and competitors, plus Agent Analytics and Prompt Volumes.

How much does Profound cost?

Profound's pricing page, read on 5 November 2026, shows a free Trial and an Enterprise plan with custom pricing and tailored packages. It does not publish an Enterprise price, so you need to contact Profound for a quote. Agents run on credits, and larger credit packages need an Enterprise package.

Does Profound have a free trial?

Yes. The Trial is free and runs 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits and unlimited seats. Trial prompts come from a recommended set and cannot be customised, and the Trial has no history, exports, API or SSO.

Which AI engines does Profound track?

Enterprise tracks up to 9 answer engines: ChatGPT, Perplexity, Google AI Mode, Gemini, DeepSeek, Anthropic Claude, Google AI Overviews, Exa Search and Muse Spark. The Trial covers ChatGPT, Gemini and Google AI Overviews.

Is Profound or Noma by Nurdd better?

Profound, for enterprise teams that need SSO, SOC 2 and a broad set of marketing agents. Noma by Nurdd, for teams that want a published price from Starter $79 a month with ChatGPT, Gemini, Perplexity and Claude tracked daily, without a sales call.

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