Our story
Our Mission
The idea for Noma started with a frustrating question: “We rank on Google — so why is our brand invisible when someone asks ChatGPT?”
Brands were investing heavily in SEO while quietly losing ground in AI-generated answers. As customers turned to ChatGPT, Perplexity, Gemini, and Claude to make decisions, the gap between search rankings and AI engine presence kept widening. No tool existed to measure it, let alone fix it.
So we built Noma. It tracks your brand across five major AI engines, audits your site for the signals that make AI engines cite you, and generates content that actually gets referenced in AI responses. It’s the platform we wished existed the moment we started asking that question.
“Every brand deserves to be heard in the AI era — not just the ones with the biggest SEO budgets.”
— The Nurdd team
What we believe
Visibility is shifting — fast
The next generation of buyers doesn’t Google first. They ask AI. Brands that aren’t present in those answers are losing ground they don’t even know they’re losing.
You can’t improve what you don’t measure
AEO is still largely a black box. We’re building the measurement layer — so you can see exactly where you stand and what to fix, engine by engine.
World-class tools can be built from India
We’re bootstrapped, India-based, and focused on building something genuinely useful — not chasing VC trends. We move fast and ship real product.
Customers before growth
We’d rather have 50 users who love Noma than 5,000 who don’t. Every feature we ship is driven by what makes a real difference to real brands.
Our journey
2022
Nurdd Solutions Private Limited is founded in India as an AI-powered marketing company, helping brands understand where their audiences actually come from — creator and AI-driven attribution, long before "AI visibility" was a category.
2025
Alpha lands in January with the foundation. Beta opens in March with visibility tracking for ChatGPT and Perplexity plus the first site-health audit. Version 1.0 arrives on 7 May: all five engines, a twelve-signal audit, and Gap Research to find the prompts where rivals appear and you don’t.
2026
Noma moves past the mention count to the reasons behind it: which of your own pages an answer cited, which attributes the models associate with your brand, and where each competitor’s shape differs from yours. Priced in rupees, built for India’s D2C ecosystem, and still bootstrapped.
ChatGPT
Perplexity
Gemini
Claude
GrokNoma polls all five daily, then shows you the mentions, the citations, and the pages behind them.
Want to help build the measurement layer for AI search?
Write to us at hello@nurdd.clubNoma is built by Nurdd Solutions Private Limited, from India, since 2022. Start with your own brand and five engines.